Buyer question · Dealership management systems · release 2026-09

best DMS for a dealer group running a dozen rooftops

Asked “best DMS for a dealer group running a dozen rooftops”, the five engines named CDK Global in 15 of 15 answers, Tekion in 15 and Dealertrack in 14. Every engine named CDK Global in every valid run. 13 of the 22 checked vendors were never named here, including DealerCenter and Frazer.

If you sell dealership management systems and your name is not in that list, this is the question to fix first.

These answers come from one capture on 22 September 2026, three runs per engine, to this fixed wording. They are not a ranking, and an engine can answer differently on a refresh.

Observed answers on stated dates, not a ranking. This is not a judgment of product quality.

Who was named

Each count is over the 15 valid answers to this exact question. Observed answers on stated dates, not a ranking. This is not a judgment of product quality.

Checked dealership management systems vendors named in answers to this question, counted per answer.
VendorNamedRateWilson 95% interval
CDK Global15 of 15100.0%79.6% to 100.0%
Tekion15 of 15100.0%79.6% to 100.0%
Dealertrack14 of 1593.3%70.2% to 98.8%
Reynolds and Reynolds10 of 1566.7%41.7% to 84.8%
DealerBuilt2 of 1513.3%3.7% to 37.9%
Ideal Computer Systems2 of 1513.3%3.7% to 37.9%
Autosoft1 of 156.7%1.2% to 29.8%
DealerSocket1 of 156.7%1.2% to 29.8%
PBS Systems1 of 156.7%1.2% to 29.8%

Checked and never named

13 of 22 checked vendors: 0 of 15 each.

Auto/Mate, AutoManager, BiT Dealership Software, DealerCenter, Dominion DMS, DX1, EverLogic, Frazer, IDS, Lightspeed DMS, Motility Software, Quorum Information Technologies, ZiiDMS.

By engine

Three runs per engine. Each cell is how many valid runs named the vendor.

Runs naming each vendor, by engine, for this question.
VendorChatGPTClaudePerplexityGoogle AI OverviewsGoogle AI Mode
CDK Global3 of 33 of 33 of 33 of 33 of 3
Tekion3 of 33 of 33 of 33 of 33 of 3
Dealertrack3 of 33 of 32 of 33 of 33 of 3
Reynolds and Reynolds3 of 33 of 30 of 31 of 33 of 3
DealerBuilt0 of 30 of 30 of 32 of 30 of 3
Ideal Computer Systems0 of 30 of 30 of 30 of 32 of 3
Autosoft0 of 30 of 30 of 31 of 30 of 3
DealerSocket0 of 30 of 30 of 31 of 30 of 3
PBS Systems0 of 31 of 30 of 30 of 30 of 3

What the engines said

For a dozen rooftops, I’d start with Tekion and CDK, not declare a winner without knowing your current system and franchise mix.

ChatGPT, . Full answer text in the deposit. Dash punctuation normalized.

CDK Global is the largest DMS provider in North America, anchoring the franchise market with the deepest installed base.

Claude, . Full answer text in the deposit.

If you are already on CDK, that usually makes CDK the safest choice to stay with because groups with substantial integration investments are commonly advised to keep the current estate rather than rip-and-replace.

Perplexity, . Full answer text in the deposit.

CDK Global remains the default safe incumbent for massive dealer groups.

Google AI Overviews, . Full answer text in the deposit.

Tekion has rapidly become the modern gold standard for multi-store operations, adopted by major groups looking to ditch legacy architecture.

Google AI Mode, . Full answer text in the deposit.

One sentence per engine at most, chosen by a fixed rule: the first full sentence naming a checked vendor, read in run order. Every answer in full: DOI 10.5281/zenodo.22907695.

What to do with this

Free 10-question check (one engine)

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Claim or correct this record

Fix one answer, $490 Answer Repair: one source-backed page or fix for one agreed buyer question, due 48 elapsed hours after recorded Ready. Agency Deadline Audit, $490 per client report. Both carry the published full-refund terms.

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Every figure comes from the published method, v1.1.

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Delivery lead: Priya Nair, Management Consultant.

Receipt

Release
2026-09, published
DOI
10.5281/zenodo.22907695
Method
v1.1: ChatGPT, Claude, Perplexity, Google AI Overviews and Google AI Mode; ten fixed buyer questions per category; three runs per engine
Captured
Base
15 valid answers to this question; 0 excluded
Licence
CC BY 4.0, attribution to Broadcastwell
Disputes
Dispute policy and log

Any named company may request one no-cost re-run at index@broadcastwell.com; both results are published.

Prepared by the Broadcastwell team.

Page owner: Vikram Patel, AI Architect. Corrections: index@broadcastwell.com

Observed answers on stated dates, not a ranking. This is not a judgment of product quality.

About this page

Observed answers on stated dates, not a ranking. This is not a judgment of product quality.

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